Biometrics will increase consumer confidence in security of on-line shopping

Published 22 November 2005

Biometrics will assuage consumers worries about Web-based shopping as biometric scanners could alleviate fears of online identity theft, according to an IBM survey. Forty-nine per cent of U.S. survey respondents said biometric technology, such as a fingerprint scanner, would help people feel more comfortable shopping on the internet. One-third (32 percent) of the people surveyed said an iris scanner could also help to quell fears.

-read more in this report; and see this June 2005 analysis from Gartnet