Brandt uses GlobalTrack for beef safety
A supplier of quality steaks deploys a sophisticated tracking system to ensure safety — and quality — of its products
How do you like your steak? At Brawley, California-based Brandt Beef they like it natural. To make sure that this is what the company gets from the ranchers from whom it buys its beef, it has selected Nebraska-based GTR-Datastar’s GlobalTrack System to source verify and guarantee the safety of its 100 percent natural beef products. The company made the move in the wake of another verified U.S. case of bovine spongiform encephalopathy (BSE) or Mad Cow disease, reported by the U.S. Department of Agriculture on Monday, 13 March.
The GlobalTrack solution will allow Brandt an audit trail of everything that has happened to its products by cataloging information at various points along the supply chain, including farms, ranches, processing plants, testing laboratories, transport vehicles, storage facilities, supermarkets, and restaurants. Paul Cheek, partner at GTR-Datastar, says that the company’s “system can minimize the social, economic and environmental costs associated with an outbreak for each organization across the supply chain. If contamination does occur, whether it is intentional or unintentional, GlobalTrack can pinpoint where contaminants entered the supply chain and isolate the problem immediately.”
