Canon eyes 10 percent share of India's security surveillance market

Published 6 October 2009

The size of India’s digital security surveillance market is estimated to be Rs 100 crore; Canon wants to account for 10 percent of that market by December 2010; market is growing at a rate of 45 percent annually

Digital imaging firm Canon today said it targets a 10 percent market share in the Indian security surveillance camera segment by December 2010.

The company, which has introduced ten products in the category to achieve the target, estimates the size of India’s digital security surveillance market at Rs 100 crore growing at a rate of 45 percent annually.

The company is also looking at partnering with system integrators like Zicon Security, Alliance Securities, and HCL Securities to market its products, Canon India Senior Vice President Alok Bharadwaj said.

The Indian market is growing tremendously and we will partner with system integrators to tap this market,” he said.