IMMIGRANTSChanging Demographics and the Political Calculus of Anti-Immigrant Rhetoric in Swing States

By Gloria Rebecca Gomez

Published 27 September 2024

Immigration is a far more complex topic than border security alone, and strategists may be miscalculating by failing to consider some key voters and their nuanced perspectives, recent polling shows. Growing populations of new and first-generation citizens in the swing states — with the power to sway elections — are transforming demographics and voter concerns.

As former President Donald Trump worked to scuttle a bipartisan border deal in Congress because it threatened to derail his campaign’s focus on immigration, Republicans in Arizona unveiled a plan to empower local officials to jail and deport migrants, decrying the federal government’s lack of solutions.

“Arizona is in a crisis,” state Senate President Warren Petersen said in late January. “This is directly due to the negligent inaction of the Biden administration.”

What followed were months of GOP lawmakers in Arizona making use of Trump’s border security rhetoric, employing xenophobic language to cast immigrants and asylum-seekers as criminals. But there was strident opposition to the plan, too, from many Latino and immigrant Arizonans who traveled to the state Capitol to protest the legislation.

Trump and Vice President Kamala Harris offer starkly different plans for the future of the 11 million people who live in the United States without legal status. Harris, in a bid to stave off accusations that she’s soft on the border, has sought to establish a firm security stance. To that end, she has vowed to bring back and sign the torpedoed bipartisan border deal.

On the campaign trail, Trump has taken a far more hawkish approach, promising mass deportations. He has offered few details, other than that he would be willing to involve the U.S. National Guard. President Joe Biden, Trump and other recent presidents have deployed the National Guard or military troops to support Border Patrol actions, but not in direct law enforcement roles.

Immigration has consistently ranked high among voter concerns nationwide, following heightened political rhetoric and a record-breaking number of unlawful border crossings in late 2023. Those numbers have since plummeted to a three-year low, but the U.S. border with Mexico remains a key talking point for Republican politicians.

But immigration is a far more complex topic than border security alone, and strategists may be miscalculating by failing to consider some key voters and their nuanced perspectives, recent polling shows.

Growing populations of new and first-generation citizens in the swing states — with the power to sway elections — are transforming demographics and voter concerns.