Adult desertsJell-O uses facial biometrics to dispense “adults only” desert

Published 20 December 2011

As part of Jell-O’s new campaign to promote its latest desert the company is giving away free samples using a sophisticated vending machine that uses facial biometrics to keep children away

As part of Jell-O’s new campaign to promote its latest desert the company is giving away free samples usinga sophisticated vending machine that uses facial biometrics to keep children away.

“Temptations,” Jell-O’s new pudding is meant to be for “adults only,” so to ensure that children are not getting any free samples, its new vending machines will use facial recognition technology.

According to the company, the vending machine will automatically scan the face of every individual who approaches the machine for a sample.

If the machine detects a child, it will shut down, asking the child to step away from the machine,” the company said in a press release.

The machine does not store any biometric information and only collects data based on gender and approximate age.